Sports news brief
Jay-Z is the perfect Super Bowl shill for a league of billionaires
NEWS DESKSports
PUBLISHEDOct 28, 2026, 9:15 AM
What the source reports
The rapper lends the NFL a veneer of credibility but is unlikely to push back on the establishment figures who run the league On Monday the NFL named Jay-Z as the headliner for this season’s Super Bowl half-time show.
His company, Roc Nation, produces the show under a 2019 deal reportedly worth $5m a year, and the agreement was extended for another five years in 2024. NFL commissioner Roger Goodell said his one request when the partnership began was that Jay-Z “ take the stage himself one day “. Goodell’s wish makes total…
Main source: The Guardian Sport
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