John Green got an astronomical following from his books. What came next? ‘I’m still competing for clicks’

Returning with his first-ever adult novel, the bestselling author reflects on fame, YouTube and his brother’s AI controversy By his mid-30s, John Green had done pretty well for himself.

His debut novel, Looking for Alaska, had won a prestigious award for young adult literature. He and his brother, Hank, had launched a popular YouTube channel, where they regularly posted videos about their lives. With their combined incomes,…